Where Strategy Drives Creativity and Creativity Drives Results
Driven by strategy, powered by creativity. Second Season is a marketing agency
that helps brands build campaigns that engage, convert, and grow.
Driven By Strategy, Powered By Creativity Driven By Strategy, Powered By Creativity Driven By Strategy, Powered By Creativity
Meet The Founder:
Rylee Johnson
Marketing has been a part of my life for as long as I can remember. Growing up
in Tampa, I got my first taste of the industry by helping my mom market her small
business—handing out flyers, brainstorming promotions, and learning the power
of connection. That early passion led me to Loyola University New Orleans,
where I earned a degree in Marketing and Communications, setting the
foundation for a career dedicated to elevating brands.
Since then, I’ve worked with global Fortune 500 companies, fast-growing
startups, and everything in between, spearheading thousands of campaigns that
drive brand awareness, engagement, and revenue. Successful marketing is more
than just content—it’s about connection. With years of experience driving brand
growth, increasing ROI, and executing high-performing campaigns, I know what it takes to turn strategy into success.
Outside of marketing, I’m a Tampa native who loves exploring the city’s food
scene, unwinding with a solid Pilates class, and spending time with my Frenchie,
Bentley—who, if you ask him, is the real boss of Second Season.
The Mission:
At Second Season, we craft marketing strategies that don’t just look good—they work. By blending creativity with data-driven insights, we help brands captivate audiences, drive engagement, and convert customers into loyal advocates.
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We understand that every business has unique needs, which is why all of our services come in
tailored packages—varying in the number of reels, static posts, stories, and other
content elements—so you get exactly what works for your brand.